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Cutting Edge Constructors & Engineers, Inc.

A NEW CUTTING EDGE

Cutting Edge Constructors & Engineers didn’t just want to update their corporate image, they wanted to create a brand and website that showcased the work intensive and impressive mission critical work that they do for clients that include the United States Air Force, US Army Corps of Engineers, the YMCA, the United States Marine Corps, Caltrans, U.S. Department of the Interior, and much more.
Cutting Edge Constructors - Clientele



79%
Faster than all websites avg.


1.56S
Avg. Load Time


TX
Testing Location

Hosted by FLUXXGRID, Results provided by   Pingdom Logo


Cutting Edge Constructors - Sketches

LOGO CONCEPTS

INITIAL CONCEPTS

Initially, Cutting Edge was operating under the name Cutting Edge Concrete which meant that intial concepts were focused on concrete construction. Ultimately, the concept changed to represent the wider range of construction that Cutting Edge now performs for it’s various clients.


Cutting Edge Constructors - Logo Concepts

FINISHING TOUCHES

After deciding on a general concept, we worked closely with the client to refine the mark. Customizing the imagery to represent different areas of their business, defining a color scheme based  the previous gray and blue, and tailoring the typography to match the brand’s personality were the final steps. The system created allows the logomark and logotype to exist together or separately, depending on the application.


Cutting Edge Constructors - Final Logo

PRINT MATERIALS

CORPORATE IDENTITY

With the logo system designed, the next step was to design print materials that featured a cohesive brand that would create brand recognition with current and potential clients.


Cutting Edge Constructors - Stationary
Cutting Edge Constructors - Business Cards
Cutting Edge Constructors - Brochure
Cutting Edge Constructors - Water Truck Vinyl Mockup

WEB DESIGN & DEVELOPMENT

GOING RESPONSIVE

Once Cutting Edge had a defined brand, the project progressed to the web design and development phase. One of the main goals of the site was that it would be responsive, or in other words, would adapt to the resolution of the device that visitors were using to view the site. This creates a website that can be viewed on any mobile device without compromising the quality or content.


Cutting Edge Constructors - Website
Cutting Edge Constructors - Mobile
Cutting Edge Constructors - Information Architecture
Cutting Edge Constructors - Custom Map Design
Cutting Edge Constructors - Mobile
Cutting Edge Constructors - Phone View
Cutting Edge Constructors

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